📣Marketing MCQs
Marketing MCQs
499 MCQs201
The banks, hotels, airlines, law firms and insurance companies are example of services of __________?
Agovernment sector
Bprivate non-profit sector
Cmanufacturing sector
Dbusiness sector
202
The process of defining customer focuses on selling a product to existing market is called _________?
Atarget market definition
Bstrategic market definition
Cfinancial market definition
Dbusiness analysis definition
203
The assessment of growth opportunities is the part of ____________?
Acorporate planning
Btactical planning
Cstrategic planning
Dfinancial planning
204
When a firm offers logistical services for some other company’s product, it is said to be _________?
Alogistic alliance
Bproduction alliances
Craw materials alliance
Demployee alliances
205
When a company agrees to promote product of other company it is classified as _________?
Aproduct alliance
Bservice alliances
Cpromotional alliances
Dlogistic alliances
206
The process of defining the business, shaping its scope and repositioning the brand entity is the part of ___________?
Abusiness realignment
Bbusiness workflow
Ccross functional teams
Dvarious department strategies
207
The analysis of opportunities and threats include ___________?
Ainternal environment
Bexternal environment
Cmarket environment
Dproduct environment
208
In hypercompetitive economy, a company can win only by tuning the ____________?
Aproviding superior value
Bcommunicating value
Cmanaging the superior value
Dall of the above
209
An instrument for directing and coordinating the whole market effort is called as __________?
Amarketing plan
Bbusiness plan
Cfinancial plan
Dcorporate plan
210
The activities in researching and developing with high quality is the part of _________?
Athe customer acquisition process
Bthe new-offering process
Cthe product-sensing process
Dthe fulfill management process