📣Marketing MCQs
Marketing MCQs
499 MCQs291
The techniques involved in promotional pricing are ________?
Aloss leader pricing
Bcash rebates
Clow interest pricing
Dall of the above
292
The low prices of shoes for marathon participating athletes is an example of __________?
Aspecial customer pricing
Bspecial event pricing
Closs leader pricing
Dcash rebates
293
The selling practice of companies in which company charges two or more prices without any difference in costs is classified as __________?
Aprice functionality
Bprice rebates
Cprice discrimination
Dprice leadership
294
The price discrimination in which same product is charged differently at different places even though cost of offering the product is exactly same is known as ________?
Acustomer segment pricing
Bproduct-form pricing
Clocation pricing
Dchannel pricing
295
The price reduction is awarded to buyers who buy services and goods in off-season is classified as __________?
Aoligopolistic discount
Bequalizing discount
Coffset discount
Dseasonal discount
296
The extra payment awarded to resellers for their participation in special programs is classified as __________?
Aallowance
Boffset discount
Cseasonal discount
Dequalizing discount
297
The factor which does not lead in product price increasing is _________?
Acost inflation
Bover demand
Canticipatory pricing
Dpredatory pricing
298
The pricing strategy practiced by company according to which prices are high for products at introduction stage and drops overtime is classified as _________?
Apush pricing strategy
Bmarket penetration pricing
Cmarket skimming pricing
Dquality leadership pricing
299
The reduction in price awarded to customers who buy products in large volumes is classified as __________?
Anon-functional discount
Bdiscount
Cquantity discount
Ddescriptive discount
300
If the desired return on sales is 70% and the markup price is $65 then the unit cost will be ___________?
A$30.00
B$25.50
C$19.50
D$22.50