📣Marketing MCQs
Marketing MCQs
499 MCQs361
In marketing channels, the channel level of company selling its products through retailers, wholesalers, sales agents and brokers is classified as__________?
ATwo-level channel
BThree-level channel
COne-level channel
DZero-level channel
362
The ways in which channel alternatives differ from each other are __________?
Anumber of intermediaries
Btypes of intermediaries
Cresponsibilities of channel members
Dall of the above
363
The situation when all channel members are called to work together to achieve goal of any one channel is classified as _______?
Achannel coordination
Bchannel conflict
Cchannel trade release
Dchannel distributive rights
364
The particular set of marketing channels employed by company is classified as _________?
Amarketing channel system
Bpredatory channel system
Cdiscount channel system
Dquotation channel system
365
The conflict that can occur between two marketing channels operate at different levels is classified as ________?
Avertical channel conflict
Bhorizontal channel conflict
Csealed channel conflict
Dmulti-channel conflict
366
The set of interdependent channels that participate in the process of availability of product is classified as __________?
Aover demand channels
Bmarketing channels
Cfunctional channels
Dquotation channels
367
The policy which allows producers to make a list of discounted price, that are seen equitable for all intermediaries is classified as _________?
Aselective policy
Bprice policy
Ctrade policy
Ddistributive policy
368
The kind of shoppers who seek stores that are convenient for them and join aspired products group are classified as ________?
Aservice ⁄ quality shoppers
Bprice ⁄ value customers
Caffinity customers
Dinteractive customers
369
The types of conflict that can occur in marketing channels of a product does not include _________?
Avertical channel conflict
Bhorizontal channel conflict
Csealed channel conflict
Dmulti-channel conflict
370
All the stated terms and conditions for which the producers enfranchise all the other distributors are classified as _________?
Aconditions of sale
Bterritorial rights of distributor’s
Cterritorial rights of producers
Dintensive policy